Strategies for Selling (BSM 326)
Term: 2016-2017 Fall
Schedule
Mon, 6:00 PM - 8:30 PM (9/12/2016 - 12/19/2016) Location: CAMB CA01 203
Sat, 9:30 AM - 12:30 PM (10/8/2016 - 10/8/2016) Location: CAMB CA01 203
Description
Successful selling requires good communication skills and an understanding of the stages of a sales call. Often a technical person who knows a product or services needs to be more effective in selling that product or service. This course presents a systematic approach to selling. This course is ideal for those who want to learn how to communicate in a more effective manner and to learn how to best present themselves and their products or ideas. The course explores the interrelationships between the psychological and technical aspects of the sales process. It helps develop and sharpen one?s interviewing skills.